Our Practice

Our goal at the Infinite Athlete is to optimize the overall health and wellness of each of our clients. We specialize in assisting both male and female clients in obtaining their optimal health and performance goals through individualized wellness therapies. As an Infinite Athlete provider, our sole purpose is to maximize the self-image, mental focus, and productive potential of our clients.


How did we come about?

Infinite Athlete LLC was formed by a family with medical background and previous experience in the hormone industry.  The reason we decided to create our own separate entity is to provide patients with a resource of practitioners that are empathetic.  Here at Infinite Athlete there is no maximum time for each patients.  From our family to yours – we promise to deliver the most information and address all questions thoroughly.

Our Team

Robert Hicks FNP-C

Madison Hicks

Founding Partner

Founding Partner

Robert Hicks graduated from UAB with his Family Nurse Practitioner degree and received his specialized hormone replacement training in Utah. Robert also has 20 plus years working in acute care environments such as ER’s and critical care units. Robert holds a membership in the American Academy of Anti-Aging Medicine.

He has lived in Buford area for 16 years with his wife Courtney, daughter Madison, son Alex and their two-family dogs Luke and Vader. He enjoys exercising, camping and motorcycle rides with his wife. His passion for hormone therapy and love of the anti-aging peptides is derived from the benefits he realized as he utilized their healing benefits in his battle with bladder cancer.

Madison Hicks has a knowledgeable passion for the health and fitness industry. She enjoys martial arts training with a focus in MMA/Jiu-jitsu disciplines. She is a member of several honors societies, the BHRT Hormone Symposium, fitness clubs, and enjoys spending her free time working with women’s weight loss, fitness and body sculpting.  Madison holds a membership in the American Academy of Anti-Aging Medicine. A driving force in Madison’s studies is the life-changing effect she has seen on people from BHRT.  She is ready to partner with you on your journey to a sustained and healthy lifestyle.